Martin Borrow
Designer

UX - UI

Marketing

No code

I’m building full user journey with impactful product design wrapped in superb marketing — I’m unmoved by rules and unfamiliar with conventions.

Work

On going

Design the state-of-the-art real estate platform — Finding a new home is one the most important adventure in people's lives, re-inventing the process is a wonderful challenge.

B2B2C

UX

UI

Marketing

2023

I made a complex business software feel simple and elegant to use.

Designer @ Sumboard

B2B

SaaS

Data Visualization

2023

I cooked up a calendar app with a slick user experience that dances circles around the offerings from Google and Apple.

Founder @ HurryApp

App

Productivity

iOS

2021

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I led the design at Cashpad and brought a fresh vision, reinventing the product lineup.

Lead Designer @ Cashpad

Fintech

Foodtech

2020-2023

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I designed a physical object to bridge real life to a digital universe, creating a complete user journey.

Chief Experience Officer @ Smilein

IOT

Food Tech

2020

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I contributed to build a mega mobility platform to revolutionize how people transit and move.

Lead Designer @ Maplab

SaaS

Mobility

2020 - 2023

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I designed a fresh new look & feel for Fotosketcher.

Freelance for Fotosketcher

App

iOS

macOS

2017

David, a friend of mine, created Fotosketcher, an app that turns everyday images into art paintings and has amassed millions of Windows users. When he decided to broaden its reach to include Android, iOS, and macOS, I eagerly embraced the chance to reimagine its design.

Bio — Learn a bit more about me

When I asked people to describe me, they often recognize my ability to figure out any problem to accomplish a project. Bootstrap from the idea to the execution and delivery, considering all the aspects of the business: tech, design, marketing and everything else.

For the last 10 years, I have worked mainly with and for startups and bigger companies, helping grow their business by creating cool products with an unlimited stock of new ideas

I worked with amazing teams across the world to discover many cultures and many different industries. I’m always excited to uncover new problems and learn new skills to solve them. I never say no, and by trying, failing, and learning, I always find out a solution.

Proficiencies — Three sets of skills in one.

Product Design

I view design as an elegant way to solved problems to enchance daily life experience. I enjoy the process of discovering problems and skillfully finding the most graceful way to address them — The result should avoid frustration by all means, and if possible, bring delight and joy. I also value that the solution shouldn't be only digital, we create experience for people and a global open eyes on the world is necessary to find real solution to real problem.

UX

UI

User research

Design system

User flow

Wireframe

Prototyping & testing

Design thinking

Product management

Strategy

Collaboration with engineer

Mobile App

iOS & Android

Desktop App

macOS & Windows

Web Product

SaaS platform, Back Office

Web

Landing page, e-commerce

*I've also ventured into designing hardware IoT integrated with service design.

Marketing

Products shine brightest when backed by stellar marketing. I relish charting the entire customer journey, from the first touchpoint to continued support, weaving compelling narratives that resonate and captivate.

Storytelling

Pitching

Landing page

E-commerce

Lead Generation

CRM

Video

Motion 3D

No code*
‍*with a sprinkle of code

While my roots trace back to coding, my passion now lies in harnessing the prowess of no-code tools, crafting prototypes with automation at their heart. I embrace the power of new no code seed of execution and freedome to test, chagne and iterate.

Webflow

Framer

Bubble

Zapier

Automation

HTML

CSS

JS

Work philosophy

In a world of status quo, I thrive in forging my own path being bold and different. Life is about making moments, challenging conventions, and genuine passion. The journey has its uncertainties, but it's filled with laughter, learning, and endless possibilities to change things for the better.

Authenticity

Joy & Passion

Collaboration

High standards

Real-world impact

Let's work together,
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